Are you suffering from marketer’s Multiple Customer Personality Disorder?
Are you certain you know who your customer is? Perhaps […]
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Cutting through the Blockchain-based loyalty programs hype
Recently there has been some exciting articles and press about […]
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AI won’t steal your marketing job, here’s why
There have been numerous studies that show that AI contrary […]
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Digital Alchemy makes finalist in the Loyalty & Engagement Awards 2018
We are proud to announce that Digital Alchemy has been […]
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Digital Alchemy bags SBR International Business Awards for Technology
We are proud to be recognised by Singapore Business Review […]
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The Paradox of Choice: Why less is more when it comes to engagement
It’s no secret that as humans we like to exercise […]
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Getting customers to say yes: The commitment principle
The term ‘commitment principle’ was coined more than thirty years […]
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Digital Alchemy Expands to North America
We have some exciting news to share, as we have […]
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How Fast and Slow thinking influences customer engagement
On any given day, your average customer will receive tens […]
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Thank you for the birthday gifts offers
So this is my birthday month. We develop programs to […]
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Dear Santa: Here’s Our Top 5 MarTech Wish List for 2018
It’s the most wonderful time of the year! For us […]
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Personalised marketing beyond ‘Hi % first_name %’
As marketers, we find ourselves in a digital marketing melting […]
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A Perfect Recipe for Success – Technology & Pizza
The saying ‘You are what you eat’ not only applies […]
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Who Can Help You Implement Artificial Intelligence in Your Marketing?
By Mike Kaput, Director of the Marketing AI Institute We’re […]
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Automatically connect personalised offers at scale
You probably have at least one store you keep coming […]
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How AI is changing marketing and helps personalise at scale
AI or Artificial Intelligence (for those of you who are […]
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The Battle of the Century; AI vs. the Human Mind
Artificial intelligence (AI) plays a large role in our industry […]
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Digital Alchemy recognised as one of the Top 25 Customer Experience Management Solutions Providers
We’re very honoured to be named as one of the […]
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Take full control by centralising your data
To centralise or not to centralise – is it really […]
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3 big under-the-hood challenges that stand between you and successful Marketing Automation implementation
Marketing automation has moved from buzzword to industry standard on […]
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Marketers, are you tapping your full potential?
You might think you are. But you juggle so many […]
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Solve Your Personalisation Puzzle
Do you remember the days where blasting out the same […]
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