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Scoring Big with Braze: How We Helped Adelaide United Deliver a Winning Fan Experience

At Digital Alchemy, we take pride in understanding what our […]

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Marketing by Hoomans

This thought leadership article is authored by Digital Alchemy’s CEO, Regan […]

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Digital Alchemy & Salesforce at the Digital Marketing Asia 2024 in Singapore

Digital Alchemy proudly partnered with Salesforce at this year’s Digital […]

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Capturing and Creating Customer Value with Customer Centric Marketing

What makes a successful brand? It’s not having the best […]

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Why Generative AI Is Revolutionizing CRM Marketing — And Your Career

Marketers have long recognised the power of hyper-personalisation and the […]

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Hyperpersonalisation and the Meaning of Life

There is a lot of conversation right now about hyper […]

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Scaling Success with Salesforce Marketing Cloud: Solving Campaign Prioritization Challenges

The Need for Optimization and Prioritization In the ever-evolving digital […]

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The Power of Emotional Loyalty: Turning Customers into Champions

The importance of customer loyalty has never been more crucial […]

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Tinder, First Dates And Your Data Strategy

This thought leadership article is authored by Digital Alchemy’s CEO, […]

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APL is on Track to be Australia’s Biggest and Smartest Source of 1st Party Sports Fan Data

Discover how APL transformed into a data driven organisation that […]

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Unlocking the Power of Generative AI with SAS® Customer Intelligence 360: A New Era in Customer Engagement

In the ever-evolving landscape of digital marketing, businesses require powerful […]

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Breaking Down Data Silos to Enable Modern Customer Engagement with Braze Data Platform

Advances in digital technology have put consumer data right at […]

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